Instagram adds automatic subtitles to videos

Automatic Instagram captions

Instagram users will now see auto-generated video captions in their feed.


Instagram announced on Tuesday that it was introducing auto-generated captions for videos on its channel. This feature will be enabled by default for creators.

The Meta-owned company says the move will make the app more accessible to deaf or hard-of-hearing people, and also benefit people who prefer to watch movies without sound.

“We’ve noticed that our community has implemented time-consuming and labor-intensive” workarounds “(movie burning, subtitling outsourcing) to make content more accessible to deaf and hard of hearing viewers,” Instagram spokeswoman Christine Pai wrote in an email to topwatchbest. “Auto-generated captions in IG video will help people save time by spending less time capturing and more time creating amazing content.”

The social network also notes that the more people use subtitles, the artificial intelligence will learn and the quality will improve. This feature is currently available in English, Spanish, Portuguese, French, Arabic, Vietnamese, Italian, German, Turkish, Russian, Thai, Tagalog, Urdu, Malay, Hindi, Indonesian, and Japanese. Instagram says it is working to make auto-captions available in more languages ​​in the coming months.

Over the past few years, the photo and video sharing site has been working to make its platform more accessible automatic subtitles for IGTV at the end of 2020 and adding auto caption sticker for Instagram story last year. This is one of many tech companies stepping up activities for accessibility. In October, YouTube added a feature that allows all creators use automatic subtitles for live broadcasts. And after the ease of disability advocates, Twitter was finally on automatic subtitles for voice tweets in July.

Leave a Comment